KidsCo revolutionises the workplace with expansion to Queensland with River City Labs partnership

24 August 2017: KidsCo, the fast-expanding school holiday program provider, has teamed up with leading Queensland technology startup hub River City Labs to launch its offerings in Brisbane next month.

KidsCo provides fun, safe and educational school holiday programs in workplaces where 4-12 year olds are given an exciting theme that sets the stage for the day’s activities.

Each theme incorporates all fundamental areas of learning: sport and fitness, art and craft, dance and drama, and science and food in a fun, engaging and inclusive environment.

The curriculum offers a fun-filled day for kids and gives parents peace of mind, especially those who have to battle with balancing their careers and family.

“KidsCo has long admired the work of River City Labs founder Steve Baxter and has been inspired by the workplace vision and values of RCL, so to be recognised by both these brands is something we are extremely proud of,” KidsCo co-founder and managing director Adrian Rokman said.

“Like River City Labs, KidsCo is passionate about supporting people in the workplace through the creation of our unique and educational holiday programs for children.

KidsCo co-founder Laynton Allan said: “Our passion really lies in education – which is a real differentiator for what our programs offer – it’s not sandpits and story time but real-life learning and that’s backed up by our employees as we only employ qualified teachers.”

River City Labs CEO Peta Ellis said KidsCo was disrupting the corporate workplace and childcare industry with its innovative approach.

“Bringing school holiday programs to children at their parents’ workplaces is a wonderful idea and a great step to bringing parents closer to their children.

“We’re often so busy at work and in life so being able to have our kids turn the office into a fun space under the guidance of qualified teachers is a great move.

“We welcome KidsCo to River City Labs and Queensland and look forward to a successful partnership,” Ms Ellis said.

KidsCo has several partners in Melbourne such as Cotton On, Mars and Bunnings and plans to expand to Sydney early next year.

KidsCo’s first program in Brisbane will kick off on September 18-20 at River City Labs. Special launch fees are $39 per day, down from the usual $88.

The program is open to the public. To register, visit


About KidsCo

At KidsCo we believe in the power of family, a positive education & the shared benefits a of healthy work-life balance.

For the kids - no more sitting in front of a TV for the school holidays, an action-packed day of fun (without realising they’ve spent it learning).

For the parents - we understand the stresses of balancing family and career demands throughout the school holidays hence we’ve created the ultimate peace of mind and convenience in childcare.

For the employers - we believe in the power of a positive workplace culture. One that supports employees’ work-life balance demands whilst promoting productivity - win-win for everyone!


About River City Labs

River City Labs fosters the growth of startup companies solving big problems. We provide resources to empower, support and connect entrepreneurs. Central to everything we do is a focus on collaboration and connection.

Since 2012 over 460 entrepreneurs have called RCL home. Through our events program we have welcomed more than 16,000 guests into our community by hosting over 500 events aimed at supporting founders on their entrepreneurship journey.

River City Labs powers a range of programs, events and engagement opportunities, enabling our Corporate partners to innovate differently and embed their teams within the startup community.

River City Labs is a human-led organisation ensuring founders come first always and every engagement is underpinned by our core values of Give Learn Grow, Take Action and Always Challenge.